Search Engine Optimization Essentials
For many marketers, SEO (Search Engine Optimization) is a both a science and and art. It can also be a great source of confusion as search engine algorithms are secretive in nature to give companies like Google a competitive edge. Google alone updates its search algorithm about 500 times a year making it challenging for the average user to keep up with such innovations.
SEO is practiced in order to capture free traffic by optimizing a website’s content and configuration so that search engines can discover that content and show links to it in search results.
In this video I discuss the difference between different types of SEO practices & provide an alternative approach to driving traffic. If you’d like to ask your questions and get my direct support, please consider a free trial membership to my private marketing network, the Circle of Freedom.